Peter Neijens on Theo Araujo /authors/peter-neijens/ Recent content in Peter Neijens on Theo Araujo Source Themes Academic (https://sourcethemes.com/academic/) en-us Tue, 01 Jan 2019 00:00:00 +0000 Challenging Traditional Culture? How Personal and National Collectivism-Individualism Moderates the Effects of Content Characteristics and Social Relationships on Consumer Engagement with Brand-Related User-Generated Content /publication/kitirattarkarn-challenging-2019/ Tue, 01 Jan 2019 00:00:00 +0000 /publication/kitirattarkarn-challenging-2019/ Cultural differences in motivation for consumers’ online brand-related activities on Facebook /publication/kitirattarkarn-cultural-2018/ Mon, 01 Jan 2018 00:00:00 +0000 /publication/kitirattarkarn-cultural-2018/ Getting the word out on Twitter: The role of influentials, information brokers and strong ties in building word-of-mouth for brands /publication/araujo-getting-2017/ Sun, 01 Jan 2017 00:00:00 +0000 /publication/araujo-getting-2017/ How much time do you spend online? Understanding and improving the accuracy of self-reported measures of Internet use /publication/araujo-how-2017/ Sun, 01 Jan 2017 00:00:00 +0000 /publication/araujo-how-2017/ What Motivates Consumers To Re-Tweet Brand Content?: The impact of information, emotion, and traceability on pass-along behavior /publication/araujo-what-2015/ Thu, 01 Jan 2015 00:00:00 +0000 /publication/araujo-what-2015/ Friend me: which factors influence top global brands participation in social network sites /publication/araujo-friend-2012/ Sun, 01 Jan 2012 00:00:00 +0000 /publication/araujo-friend-2012/